Cincinnati Bell phone book distribution stopped!
Cincinnati residents will no longer receive the white pages unless they request it. However, they’re still sending out the yellow pages, since they make money selling the ad space. Fewer books sent, regardless of if they’re opened, means less ad income— ad rates are based on how many books are sent. Now isn’t it a bit ironic that the folk who advertise in the Yellow Pages are not seeing ROI, just like the makers of the book aren’t either?
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